MULTICULTURAL BEAUTY WITH TONES OF BEAUTY

Cosmoprof Worldwide Bologna, the leading international exhibition for beauty trends organized by Bologna Fiere Group, will celebrate its 50th anniversary from 17 to 20 March 2016. As one of the main initiatives, the first edition of Tones of Beauty, a multicultural beauty showcase.

Tones of Beauty will be held inside COSMOPRIME, a preview of Cosmoprof Worldwide Bologna 2017, which from 16 to 19 March, in conjunction with Cosmopack, will host international companies with a strong focus on retail.

Tones of Beauty will take to Italy for the first time ever the best brands of “Black & Brown” beauty products, involving all the sectors of the industry and continuing a project which began two years ago at Cosmoprof North America. The initiative enjoys the collaboration of love, Aunt Bonnie, a US-based global media platform focused on communication and marketing strategy for black and brown beauty brands. ” I’m very excited to introduce a handful of game-changing black & brown brands that have been long deserving of the Cosmoprof Worldwide Bologna platform – says Corey Huggins, founder and CEO of love, Aunt Bonnie.